Privacy Policy

Information You Provide

• Contact Forms: Name, email, and any details you share when contacting us
• Planning Tools: Preferences and requirements you enter in our move planning tools
• Newsletter Signup: Email address if you subscribe to our updates
• Feedback: Comments, suggestions, or reviews you submit

Information We Collect Automatically

• Website Usage: Pages visited, time spent, links clicked (via Google Analytics)
• Device Information: Browser type, device type, IP address, location data
• Cookies: Essential site functions, analytics, and advertising preferences
• Referral Data: How you found our site (search engines, social media, direct)

Core Website Functions

• Provide personalized moving advice and recommendations
• Respond to your questions and support requests
• Improve our content based on what's most helpful
• Send requested information and updates (if you opt in)

Website Improvement

• Analyze site usage to improve user experience
• Identify popular content and areas for improvement
• Test new features and optimize page performance
• Understand visitor needs and preferences

Legal Basis (GDPR)

• Legitimate Interest: Website analytics, user experience improvement
• Consent: Email marketing, non-essential cookies
• Contract Performance: Providing requested services and information

We Never Sell Your Data

Your personal information is never sold to third parties. We may share limited information only in these specific circumstances:

Trusted Service Providers

• Google Analytics: Website usage statistics (anonymized where possible)
• Email Services: Newsletter delivery (only if you subscribe)
• Hosting Providers: Secure data storage and website operation
• Affiliate Partners: Relevant service recommendations (utilities, removals, etc.)

Legal Requirements

We may disclose information if required by law, court order, or to protect our rights, users, or the public from harm.

Essential Cookies

Required for basic site functionality - cannot be disabled:

• Session management and user preferences
• Security and fraud prevention
• Load balancing and site performance

Analytics Cookies

Help us understand how visitors use our site:

• Google Analytics (anonymized IP addresses)
• Page views, session duration, bounce rates
• Most popular content and user journeys

Advertising Cookies

Support our free content through relevant advertising:

• Google AdSense and affiliate tracking
• Personalized ads based on interests
• Conversion tracking for service recommendations

Managing Cookies

You can control cookies through your browser settings or opt-out of advertising cookies at aboutads.info.

Under GDPR, You Have the Right To:

• Access: Request a copy of personal data we hold about you
• Rectification: Correct inaccurate or incomplete information
• Erasure: Request deletion of your personal data
• Portability: Receive your data in a machine-readable format
• Restriction: Limit how we process your information
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Opt out of marketing or non-essential cookies

How to Exercise Your Rights

To make a request or ask questions about your privacy:

• Email us at privacy@movetochester.co.uk
• Use our contact form with "Privacy Request" in the subject
• We'll respond within 30 days
• You can also contact the ICO if you have concerns about our practices

How We Protect Your Data

• Encryption: All data transmitted via HTTPS/SSL
• Access Controls: Limited access on a need-to-know basis
• Regular Updates: Security patches and system monitoring
• Secure Hosting: UK-based servers with robust security measures

Data Retention

• Contact Inquiries: 2 years for customer service purposes
• Newsletter Subscriptions: Until you unsubscribe
• Website Analytics: 26 months (Google Analytics default)
• Server Logs: 12 months for security and performance

Data Breaches

In the unlikely event of a data breach affecting personal information, we'll notify affected users and relevant authorities within 72 hours as required by GDPR.

External Links

Our site contains links to helpful external resources (government sites, local services, etc.). These have their own privacy policies - we encourage you to review them.

Affiliate Relationships

We may earn commissions from some service recommendations (utilities, insurance, removals). This doesn't affect your privacy or our commitment to providing honest, helpful advice.

Service Providers We Use

• Google Analytics: Website usage analytics
• Google AdSense: Advertising services
• Hosting Providers: UK-based website hosting
• Email Services: Newsletter delivery (if subscribed)

Privacy Questions

If you have questions about this privacy policy or how we handle your information:

• Email: privacy@movetochester.co.uk
• Response Time: Within 5 business days
• Subject: Include "Privacy Inquiry" for faster handling

Data Protection Authority

You can contact the UK's Information Commissioner's Office (ICO) if you have concerns:

• Website: ico.org.uk
• Phone: 0303 123 1113